Littis a new brand that we helped launch recently. They are entering the direct to consumer lighting market with an easy to navigate Shopify store. You can shop by Atmosphere, room or cap type to provide many ways to browse. The branding and store design was built from the ground up to work in harmony to capture the creators unique vision.
Lara the owner of Litt had a vision for an easy to use home lighting store that improves upon the shop from home experience she saw with other online competitors. She brought us on board in the early days of exploratioon and we extenisively researched the ways she could make the store work to suit her vision.
As a platform, Shopify provided everything she needed and would be easy to manage. As a new online business owner who wnated as much control of her store as possible, it checked all the boxes.
The Litt brand and design has been a great success from it's conception to implementation. The store looks great on Shopify and it works just as Lara imagined. The brand feels more like an established brand than a start up and this positively affects customer conversion and enstills trust.
We created the menu structure to match her vision exactly to have multiple ways to shop, by atmosphere, by room or by cap type. This means that even the most novice shoppers should be able to find what they are looking for even if they don't know the bulb names or types.
We added some simple custom brand touches like the branded contact form and shop by cap section which needed to be modifed to allow for an odd number of cap types to fit on one line to keep the aesthetic looking clean and neat.